by Jason Weed | Aug 2, 2019
MRKT 363: Designing User Experiences for Digital Marketing & Communications Students explore designing the user’s experience for marketing and communication pieces on the World Wide Web and the Internet. User Research – focuses on analytics, competitor...
by Jason Weed | Apr 7, 2016
MRKT 263: Fundamentals of Marketing A study of the complex and dynamic activities of marketing functions, explaining the roles of marketing in society and the institutions that compose the marketing system. Focuses on the marketing mix: product development and...
